| You see ours is a very competitive marketplace. To survive in it, to flourish and grow in it, we’ve had to keep its basic truths firmly in mind:|
That our success depends on our customer’s conviction that he will receive better service from us than from our competitor;
That no machine is more reliable than the people who stand behind it;
That a customer unsatisfied for any reason will soon become someone else’s customer.
As a result we have dedicated ourselves to an ideal of superior customer service.
We’ve promised our customers something
| we’ve come to call SILVER SERVICE®. It is a promise to focus the efforts of every Arnold Machinery associate on the goal of complete customer satisfaction.|
That sort of promise is more often made than kept, and some of our first talks about SILVER SERVICE® were skeptically received. But hard work and promises kept have turned skeptics into believers, and better service has brought better business. Our future has never been brighter, and SILVER SERVICE® is the reason.
But in the final analysis SILVER SERVICE® is more than a guarantee of what our customers can expect from us. It’s a reminder of what we must always expect from ourselves.
Service is our only business and..